Why Exhibit

Connecting Your Business to African Markets

Our teams work hard to understand your businesses in order to create the perfect environment to build meaningful, lasting relationships

Why Exhibit?

When it comes to exhibiting, companies are often apprehensive to take the plunge and make the investment in participating in an exhibition. We cannot stress enough how rewarding and worthwhile exhibiting is for all businesses , no matter how big or small you are or what industry you’re in.

Advantages of exhibiting:

  • Reach out to an international market
  • Research and understand your marketplace
  • Showcase new products and services 
  • Build business connections and client base
  • Face-to-face marketing in an industry-specific arena
  • Forge partnerships with the leading importers and retailers
  • Meet new buyers and find new leads 
  • Sales leads and opportunities

Exhibiting companies can experience the multitude of benefits that will inevitably increase business sales, boost your brand presence and establish customer satisfaction and loyalty. There is nothing quite like the buzz of an exhibition floor, where thought-provoking conversations happen and exciting new business opportunities surface with key professionals within your industry.

Thanks to our streamlined events with specific targeted audiences relevant to each field of business, means our exhibitions can give you the results you desire and provide a personalised service that other events companies cannot offer.

Trade shows will always act as pivotal platforms that provide a real-time meeting point with potential customers – a totally invaluable experience that every business needs to take advantage of, and Leoht Africa Events can show you how. We’ll provide you with the personal service you want and give you access to leading, global markets, getting your products out there. For more information, you can visit our contact us page here

Exhibitor Testimonials

Nowhere else in Africa will you come face-to-face with an industry audience that's so complete. From installers and contractors to engineers and national buyers, Hardware and Tools West Africa is the direct-connect to the West Africa market – one show > the entire industry!
Marketing Director, Makita
The B2B matching was great, we attended to source for electricals, housing security solutions, smart locks for our estates. The team did proper introductions to the exhibitors that could deliver on the scale we wanted. The translation support was great as well.
Mr. Williams
CEO, RY Construction